Apparently, this is a flavor only made in Hokkaido, Japan (I believe).
This Haskap berry (not quite sure how to explain it, but there's also aronia berry in it) hi-chew has a tropical berry from a starburst type of flavor to it.
As with most Hi-Chews, more so the ones made in Japan, not Taiwan, the flavor and texture is what wins most people over. It's the perfect amount of chewiness without being too tacky.
A short review, but I received this as a little gift. If you're ever in Japan, more so the Hokkaido area or know someone going there, maybe you may be lucky and you or your friend can pick it up for you!
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